MARCH LA.B

March LA.B is a French watchmaking house founded in 2009 from the friendship and passion of its three founders. Between Biarritz and Los Angeles, the brand draws its inspiration from timeless French elegance and Californian cool. Its refined and distinctive timepieces reinterpret the codes of the 1970s through a contemporary and accessible approach. True to its philosophy, “More with less,” March LA.B creates watches that are both understated and bold, designed with uncompromising quality standards and a deep attachment to French craftsmanship. The famous “green line,” the brand’s aesthetic signature, embodies this unique identity, elegant and iconoclastic, which defines the spirit of March LA.B.